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What is Electronic Direct Marketing or EDM?

Email marketing is way of direct marketing where you send a commercial message to your current or potential customers through email. if done right can turn these potential customers to loyal customers. Email marketing is very cheap compared to other sources of online marketing. Through Email Marketing you can save a lot of time and money. You can make your messages more personalized if you are sending out an email campaign to your current customer database. Through email marketing you can track your sales which email marketingcan help you with your ROI. Email marketing lets you connect with your customers on a personal level. Your EDM normally consists of a sales pitch and a call to action. Your email content should be simple, informative and encourage the customers to click on the link embeded in the email. You can also use EDM to keep in touch with your customers so that you can maintain the customer engagement.

How can you grow your email database with potential customers?

We have been asked this question a lot of times. There are a number of ways to do this. One example would be to setup a free offer on your website which a potential customer would like to download or read it but has to enter their email address and name to access it. You can also set up a competition on Facebook and get people to participate it but at the same time they need to enter their email address to enter the competition. At Vixel Technologies we can help you with that. We can help you to strategies email marketing if you do not have a strong list of email address. We can help you to build your email database with more potential customers. We can help you to connect with another company that rents email address which you can use to market your services. These companies has permissions from their customer to send out emails from them or their partners.

Dont get caught up in the SPAM Act

We follow the Australian Spam Act. We do not send out emails to audience who has not given us permission to send out emails. We also adapt double soft in procedure which means the customer has acknowledged to receive emails from us. We also make sure all the EDM that are sent out, there is an unsubscribe button or link at the bottom of your EDM. It is mandatory by law.

 

STARTER

$595PER MONTH

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ECONOMY

$895PER MONTH

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GOLD

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